Customer Story

How Vetstoria partnership improves the bottom line for vet practices

"What’s great about Vetstoria is that our staff loves it, our clients love it, and the integration with our PIMS and Connected Vet website makes the client journey succinct. We’re definitely seeing growth in the number of clients who choose to book online."

Stefan Radermacher, Vet & Owner of Best Friend Vets

Vetstoria and Connected Vet have delivered modern, high-performing websites and content marketing services to veterinary practices for many years and is a great example of how having an engaging website and feature-rich, real-time appointment scheduling software can have a measurable outcome.

Best Friend Vets in Christchurch are a testament to how the partnership between Connected Vet and Vetstoria can benefit practices.

Challenge

Websites are a key component of the customer journey and the ideal opportunity to improve engagement and loyalty. Outdated websites are a missed opportunity and can hurt the bottom line.

Many vet practice websites are out of date when it comes to content, functionality, and performance, making themselves redundant by failing to keep up with current standards and meet client expectations. Websites without modern necessities like 24/7 real-time online scheduling are a headache for pet owners and vets.

Result

This is where Vetstoria’s mobile-friendly website comes to the rescue. Websites that deliver a streamlined user experience for veterinary clients, quick and easy appointment booking, and content and email marketing services engage clients, driving them to the website and toward the booking process — a match made in heaven!

Better client experience and increased bookings – Book anytime, anywhere.

Better staff productivity – Spend less time coordinating appointments and doing admin work.

Uplifted web stats and measurable results – Get access to detailed analytics and reporting.

Positive bottom-line impact – Improve client retention and increase the number of new clients.

Designed specifically for veterinary practices, Vetstoria’s software seamlessly integrates with over 25 practice management software and real-time appointment scheduling. With this capability, vets can cater to the 70% of pet owners who prefer to book online, 60% of appointments made on mobile devices, 52% of appointments booked outside of office hours, and 17% of online appointments that come from new clients.

Partnering with Connected Vet, where client engagement is at the heart of website and content marketing services, means clients are using more services, spending more money, returning to the practice, and telling their friends about it!

“The thoughtfully crafted stories written by Connected Vet aren’t just there to educate and provide pet news. The aim is to increase engagement with cleverly positioned calls-to-action like ‘book an appointment,’ and that’s where Vetstoria comes in. This will ensure that returning clients have Best Friends Vets at the forefront of their minds, encouraging them to book vaccinations and health checks, which benefits pets and makes a lot of business sense.”

Stefan Radermacher, Vet & Owner of Best Friend Vets

About

Vetstoria and Connected Vet have delivered modern, high-performing websites and content marketing services to veterinary practices for many years and is a great example of how having an engaging website and feature-rich, real-time appointment scheduling software can have a measurable outcome.

Locations

Christchurch, UK

Practice Type

Corporate

Practice Management System

Key Features Used:

✅ Real-Time Online Booking