Australia Edition: 5 Veterinary Marketing Ideas to Use in September

Make September’s marketing strategy a breeze with our free veterinary marketing ideas and social media graphics! From Pet Insurance Month to World Rabies Day, there are many occasions for your clinic to honour next month.

Download them here!

For our UK & EU readers, check out our blog post on Veterinary Marketing Ideas for September – UK & EU.

Veterinary marketing ideas and social media graphics for September

1. Pet Insurance Month: Encourage pet owners to secure coverage this September by highlighting the key advantages of pet insurance. Empower your team with effective strategies for genuinely advocating pet insurance to clients using our pet insurance resources. You can also use social media to remind your audience that your staff is always available to answer any questions or address concerns regarding pet insurance.

2. Ginger Cat Appreciation Day: To mark the first day of September, think about launching a photo contest for ginger cats online. Your audience can vote on their favourite entries, and you can reward the winner with a free or reduced-cost feline wellness checkup when they choose to book their next appointment online. You could also team up with a local shelter to advocate for the proper care and adoption of ginger cats.

3. Responsible Dog Ownership Day: Celebrate the wonderful connection we have with dogs and promote responsible pet ownership this 19th of September. You can engage your audience by asking them to share photos of their happy canine companions on Instagram, Facebook, and your veterinary website, alongside your top tips for keeping dogs healthy. Additionally, consider running a special promotion for dog parents—like offering a free nail trim—as an incentive for customers who book appointments online.

4. International Rabbit Day: This year, the 26th of September is a special day to celebrate both domestic and wild rabbits! Invite your social media audience to join the celebration by sharing pictures of their own bunnies, then gather these images into a fun collage to feature on your veterinary clinic’s website. To provide extra support for rabbits and the people who care for them, you could also offer discounts on wellness exams. It is a fantastic way to promote preventative health care and identify potential medical concerns early on.

5. National Dog Walker Appreciation Day: 8 September shines a light on the dedicated professionals who keep our dogs active and healthy. It’s the perfect chance for your clinic to connect with local pet businesses. Share a social post celebrating local dog walkers, or invite followers to tag their pup’s favourite walker. You can even partner with a local business to offer a joint promotion, like a discount code for clients booking appointments online.

We hope you’ll enjoy using our free marketing ideas and graphics for September. If you need more inspiration, our customisable veterinary content packs are here to help you better market your services throughout the year. Happy celebrating!