Keep your clients coming back, every time!

It’s far more expensive to attract new pet owners than to keep the ones you already have. And the truth is simple: pet owners stay loyal to clinics that are easy to reach, easy to book with, and easy to trust.

Vetstoria Online Booking - Benefits - Client Retention

Over 10,000 clinics trust Vetstoria to book more than 900,000 appointments every month.

Make clients feel supported every step of the way

Vetstoria gives clinics all the tools they need to deliver a smooth, consistent experience that clients appreciate.

Discover

SEO helps nearby pet owners discover your modern, professional website, which builds trust from the first click. Pet owners find your services, hours, and pricing instantly.

Book

Integrated online booking lets clients schedule appointments 24/7 on any device, reducing front-desk bottlenecks and missed calls.

Remind

Smart automated reminders ensure clients arrive prepared and on time, with direct links that let them reschedule if needed.

Vetstoria online booking floating button

Why a great website keeps clients coming back

A modern website doesn’t just attract new clients, it helps keep them. Returning pet owners need to be able to find important information quickly and book follow-up care without calling.

  • Clear information: Websites that cut calls, answer questions, and drive bookings.
  • Mobile-optimised: Perfect for busy pet owners booking on their phones.
  • SEO that works: Come up in search every time your pet owners look for you, helping to maintain loyalty.
View Websites

83% of pet parents consider a practice website to be importantfor their vet selection process.

Online booking made easy

When your phone is constantly ringing, it’s easy to miss calls or rush the clients right in front of you. Vetstoria’s Online Booking takes that pressure off your team and gives pet owners a smooth experience every time.

  • 24/7 booking from any device: Clients never have to wait on hold.
  • Fewer calls and interruptions: Your team gets more time for care.
  • Set appointment types and durations: Reduce wait times and keep your day running smoothly.
Learn more about appointment scheduling
Vetstoria online booking journey (Appointment Preferences)

Over a third (34%) of pet parents experiencing issues booking an appointment cited the lack of an online booking option as a problem.

Vetstoria online booking customisations - reminders and confirmation emails

Keep pet owners on track with smart reminders

Life gets busy, and it’s easy for pet owners to forget appointments. Vetstoria makes it simple to keep everyone on schedule with automatic confirmations and reminders that go out as soon as an appointment is booked.

  • Automatic confirmations: Send instant emails with all the appointment details.
  • Timely reminders: Quick nudges so clients arrive on time, prepared!
  • Easy rescheduling: Reschedule appointments with a single click.
See how we can do this

More than 8 out of 10 pet parents consider digital communication and engagement with their vet clinics to be ‘important’ for reminders, post-visit follow-ups, booking appointments, and accessing or sharing pet health records.

Keep vaccinations on track with automated reminders

Vaccination visits are a key part of client loyalty but it’s easy for pet owners to forget when life gets busy. Vetstoria helps you stay one step ahead with automatic reminders and simple online payment options that encourage clients to commit to their appointment.

  • Timely reminders that keep clients engaged: Helps pet owners remember and book on time.
  • Secure appointments with deposits or full payment: Commitment upfront means fewer last-minute cancellations.
  • A smoother experience for your team and your clients: Less chasing, clearer expectations, happier visits.
Tell me more
Vetstoria Online Booking - Vaccination reminders

Turn insights into better experiences for customers

Vetstoria’s analytics make it easy to understand how pet owners book with you. See when they prefer to schedule, which devices they use, and what types of appointments they choose most. With these insights, you can fine-tune your workflow and create an experience that keeps clients coming back.

  • Booking trends at a glance: See your busiest days, peak times, and popular appointment types.
  • Know how clients book: Know whether clients book on mobile, tablet, or desktop.
  • Make smarter decisions: Use simple insights to refine availability and improve client experience.
Learn more about reporting and analytics

Award-winning software trusted by the best in the industry.

From best-in-class websites to seamless online booking, see why thousands of veterinary clinics rate us #1 for functionality and support.

4.8

customer rating on Capterra, ranking #1 in online booking overall!

Vetstoria Capterra Badges

“We have quite an old client base. Some of them surprise me. We have some 80-year-olds who use Vetstoria’s online booking and love it. The clients love the ease of booking at any time. They’ve got much more flexibility and time at their leisure to pick what they want. The ball’s more in their court.”

Tom Llewellyn Partner, Clinical Director and Veterinary Surgeon, Forest veterinary clinic
Tom Llewellyn Partner

Clinical Director and Veterinary Surgeon | Forest veterinary clinic

“We’re getting clients we wouldn’t have before. People working night shifts or those who are too busy during the day can now register and book easily. Before, we may have lost them to a competitor who offered online booking.”

Mark Turnbull RVN Practice Manager, Westway Veterinary Group
Mark Turnbull RVN

Practice Manager | Westway Veterinary Group

“I believe around 50% of our bookings are made outside of regular business hours. Without Vetstoria’s online booking capabilities, we might not have acquired these clients. If a competitor offered online booking and we didn’t, we could have potentially missed out on 50% of our new clientele.”

Amy Noonan Petmania Vet Surgery - for Vetstoria webinar
Amy Noonan

Compliance & Development Manager | Petmania Vet Surgery

Frequently Asked Questions

pet owner with puppy image

Clinics using Vetstoria’s real-time online booking showcases their live availability. When a slot is selected by the pet owner and the booking is confirmed, Vetstoria instantly updates the clinic’s schedule.

If two users are trying to book the same slot simultaneously, the first to complete the process secures it. The second user is informed that the slot is no longer open.

This rule applies to both bookings made online by pet owners, and those made in the clinic by your receptionist. This tool eliminates the possibility of double bookings and offers numerous benefits to both the clinic and pet owners. There are a range of rules that clinics can apply to limit the real-time availability that is shown to their clients at any given time.

Learn more about our customisation options.

We’ve developed a number of mechanisms to ensure that pet owners use the online booking platform in the correct way. First, when a pet owner chooses an appointment option, such as vaccination or consultation, it is possible to show a specific message to clear up any potential misunderstandings. By default, we also block appointments for surgical, dental, and emergency treatments.

When appropriate, we also ask for a stool sample or urine sample and all of this can be triggered by the online booking platform prompts. Of course, this may be customised for each clinic, and these can vary depending on the appointment type.

No, you won’t lose your personal touch! The time you’ll save with Vetstoria enables you to add your personal touch where it is needed most. Your clients will easily book their routine appointments online, when it suits them; freeing up your staff and phone lines for more critical appointments and emergencies. So you can spend more time giving care and attention to those who really need it.

Our sophisticated configuration tools will allow you to schedule those new clients with the right vet at the right time. Using the new client form you can obtain more details from new clients prior to booking an appointment, such as the pet’s temperament, breed, age, and a variety of other factors.

You can also add any custom questions and ask for previous doctor details to get all of the information you need from the pet owners. Whether at the front desk, over the phone, or online, Vetstoria Pay streamlines transactions to make them smoother and more cost-effective with market-leading rates.

Vetstoria allows you to prioritise appointments in the way that best suits you. For example, you may prioritise sick pet appointments over vaccines, or returning clients over new clients.

Our ‘reserved slot count’ feature makes it possible for you to hold spaces for particular appointment types each day. You can also use our ‘gap to earliest available slot’ feature, which allows you to prevent clients from booking certain appointments without enough advanced notice.

For example, you may set a 48-hour gap to the earliest slot for vaccinations so that people are not able to book same-day vaccinations. This feature is particularly helpful if you need time to order in medication or prepare for certain appointment types. These features allow you to customise Vetstoria to give you complete control over who you see and when.

  • Update your hold message: update your clinic’s hold message to inform callers about the option to book online through Vetstoria.
  • Use social media channels: leverage your social media channels to spread the word about online bookings. Share posts, stories, and updates about the convenience of using Vetstoria for scheduling appointments.
  • Print posters in the clinic: create informative posters and display them within your clinic.
  • Send text and email notifications: send text and email notifications to your clients, informing them about the ability to book appointments online through Vetstoria.
  • Use our Online Booking content pack: we offer an online booking content pack that contains pre-made materials such as graphics, templates, and text that you can use to promote online bookings. Check out our Online Booking content pack here.
  • Leverage your Google Business Profile: Ensure you have an active Google Business Profile (or create one). Once set up—a process our 24/7 support team can help you with—a “Book Online” button will appear on your Google Business Profile. This allows pet parents to book appointments directly through Google Search or Maps.

The Vetstoria Product Tour is an interactive guide designed to walk you through the full capabilities of the Vetstoria platform. It showcases our comprehensive solutions, including Vetstoria Veterinary Online Booking and Vetstoria Websites, demonstrating how they can streamline your clinic’s operations and enhance your online presence.

You’ll gain a deep understanding of:

  • Vetstoria Veterinary Online Booking: See how seamless online appointment scheduling works, from initial client interaction to instant confirmation, and how it reduces phone calls and frees up your team’s time.
  • Vetstoria Websites: Discover how our beautifully designed, SEO-optimised websites help you stand out online, attract new pet parents, and grow your client base.
  • The complete Vetstoria platform: Understand how all components work together to provide a holistic solution for efficient clinic management and improved client relationships.

The tour is structured as a step-by-step walkthrough. As you navigate through different screens, pop-up guides will provide clear explanations and highlight key features. You’ll see real examples of how the “Book now” button and floating widgets appear on a clinic’s website, and how pet owners can easily book appointments. Take the online product tour here.

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